The AIF annual benchmark study by PricewaterhouseCoopers (PwC) of the financial performance of the timeshare industry released today by the ARDA International Foundation (AIF) underscores the ongoing, robust financial performance of the multibillion dollar vacation ownership industry. The study, which focused on an industry subset of 40 companies encompassing 298 timeshare resorts in active sales1, showed key financial ratios such as sales and marketing costs remained in-line as companies posted 14.3 percent growth in 2006. Each year, PwC surveys a group of timeshare resort development companies to take the industry’s financial pulse—analyzing industry trends and setting benchmarks on product pricing, sales, marketing costs, financing, and other financial indicators. This year’s findings reveal a 14.3 percent year-over-year increase in net sales of timeshare resorts in active sales, as the industry subset reported $5.8 billion in U.S. net originated sales. Average net sales per active resort were $19.6 million.

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